From Inquiry to Impact: Unveiling the Secrets of Media Coverage

Sometimes, it doesn’t hurt to ask. I have been in the news many times just by calling on the news channel and asking them about featuring my business.Lori Cheek, Founder of Cheekd


Sometimes, it’s surprising what you can achieve by just asking. Lori Cheek, the founder of Cheekd, shares her experience of gaining media coverage simply by reaching out. With a proactive networking approach, she called news channels, asking them to feature her business.

This initiative led to numerous opportunities, showcasing the power of taking chances and leveraging media platforms. Lori’s story highlights the importance of seizing opportunities and building brand visibility through inquiry.

Her entrepreneurial mindset teaches us that sometimes, all it takes is a simple question to open doors to new possibilities in business.